Explore the many sponsorship and advertising opportunities to reach hundreds of thousands of USF alumni.
For assistance, please contact Amabel McCormick at 813-974-4007 or amabel@usf.edu.
USF magazine
Advertise in the Alumni Association's magazine, distributed twice a year to more than 150,000 alumni and friends of the university.
Reader Profile
Age
Age 35 and under – 37%
Age 36-54 – 29%
Over Age 54 – 34%
Gender
51% Female
49% Male
Income
55% - $75,000 and up
39% - $100,000 and up
Leisure
76% travel 1-4 times/yr
46% stay in a hotel and rent a car
Approximately half of USF’s 374,000 alumni live in the six-county area:
Hillsborough – 24%
Pinellas – 13%
Sarasota – 3%
Manatee – 3%
Pasco – 4%
Polk – 3%
Advertising Rates and Specifications
Format
CMYK color
300dpi
PDF or JPG file
AlumNews
Advertise in the Alumni Association's monthly newsletter, emailed to approximately 330,000 alumni.
Format
Width x Height
600px x height (up to 600px)
RGB color
JPG or PNG
Monthly Rate
1: $750
3: $650 (13% discount)
6: $500 (33% discount)
12: $350 (53% discount)
Alumni Association Website
Reach an average of 26,000 monthly visitors to our website.
Format
Width x Height
600 x 500px
RGB color
JPG or PNG file
Up to 70-character call-to-action text below image (homepage-only)
Homepage Rate
Varies due to duration and time of year.
Subpage Rate
$400/month
Two subpages of your choice.
Minimum duration: two months.
Sponsorship
Alumni Association events provide several sponsorship opportunities.
Official Sponsor
This opportunity is available to companies and individuals who want to engage with all our alums year-round. Visibility will be enhanced by our website, AlumNews, USF magazine print ads, direct mail and more. Contact us to customize the right package for your company.
Fast 56
This prestigious award annually recognizes the 56 fastest-growing Bull-owned or -led companies and is one of the Alumni Association's premier events. It's an excellent opportunity for your company to get exposure to our Bulls in business.
Green & Gold Gala
The Alumni Association's festive annual fundraiser is not to be missed! Join us for an evening filled with special guests, fantastic auction items, and lots of USF spirit.
Homecoming
Achieve maximum visibility before, during and after USF's annual weeklong Homecoming, the university's biggest celebration.
Student Alumni Association
Support the largest student organization on campus! The SAA has over 5,000 members and hosts several popular student programs and activities yearly.
Alumni Awards
The USF Alumni Association annually recognizes outstanding alums and community leaders who have significantly contributed to the university and the broader community. The awards are USF's highest alum recognition, including wide publicity and multi-day activities.
Outstanding Young Alumni Awards
Established in 2004, the awards recognize up to 10 alums aged 35 and younger for their professional accomplishments and engagement with the university. The annual event, which includes a lively panel discussion, is trendy among students and young professionals.