USF Alumni - Alumni Voice & Website Advertising

Advertising — Extend Your Reach to the USF Alumni Community

Extend your reach to highly qualified consumers through:

Alumni Voice, the official USF alumni magazine
usfalumni.org, the official alumni website.

Of USF’s 244,000 alumni, about half live in the Tampa Bay area.

They are well-educated, enjoy travel, own fine homes and are focused on advancing their careers.

They are affluent, discerning and dynamic people who can afford the products, services and lifestyles they choose.

They are an economic force.

More than 15,000 alumni are dues-paying members of the USF Alumni Association. Our alumni have a growing loyalty to USF, and they look forward to reading Alumni Voice to stay connected.

Alumni Voice also is available as an online interactive magazine to all 224,000 alumni. They visit the Alumni Association website about 150,000 times a year.

The award-winning Alumni Voice magazine is published quarterly for USF Alumni Association members and friends.

Imagine tapping into the buying power of that family. Now you can — by advertising in Alumni Voice magazine.

click to download

April 2010 Issue

         Click on the cover image above to view the online
         magazine. Click the corners of the pages to turn
         the page. Click on the body of the page to zoom in
         or out.

Reader Profile

        Age:
        Under Age 30 – 13%
        Age 30-39 – 25%
        Age 40-49 – 25%
        Age 50-59 – 25%
        Age 60-69 – 9%
        Over age 70 – 3%

        Gender:
        56% Female
        44% Male

        Income:
        76% - $50,000 and up
        32% - $100,000 and up

        Income:
        67% plan travel abroad by
        plane or ship in the next
        12 months

Tampa Bay Alumni Demographics:
Percent of alumni in the following six counties:

Hillsborough – 24%
Pinellas – 13%
Sarasota – 3%
Manatee – 3%
Pasco – 4%
Polk – 3%

Editorial Departments:

Alumni Profiles – Notable Bulls in government, business, research, and other life callings.

Q&A – Interview with a USF faculty, staff, administrator or student leader.

President’s Message – a message to alumni members from the president of the board of directors

News Roundup – Top USF and alumni news and information

Movers & Shakers –

Where’s Rocky? – Alumni submitted photos of their Rocky mascots at work, on vacation, etc.

Blast from the Past – a glimpse into a specific year in the past

That Was Then, This is Now – a column by a current USF student giving insight into student life today

Share a Memory – excerpts from alumni memories from their days in college

Chapters & Societies – alumni group contacts and photo highlights from activities and events

Class Notes – alumni notes on new hires, promotions, weddings, births and publications

Athletics – Coverage of the Bulls athletes and teams past and present

Calendar – Upcoming alumni events and networking opportunities

Advertising Specifications
We accept high resolution 300 dpi PDF files (with high resolution graphics and all fonts embedded). NOTE:
Any file that must be manipulated due to incorrect size, formatting, resolution and/or layout WILL BE CHARGED
a production fee. All files must be actual ad size.

Color Proof Required
All ads must be accompanied by a high resolution color matchprint for proofing purposes.

Submitting Ad Materials
Electronic submission:
Items must be labeled clearly with advertiser's name, return address, and issue date.
• Please stuff or zip files when supplied via email to keep the file size at or below 10MB.
• Email PDF file to Rita Kroeber at rkroeber@admin.usf.edu.
• Color match print must still be mailed to the address below.

By mail:
• CD with PDF file must be labeled clearly with advertiser's name, return address, and issue date.
• A color match print must accompany the CD.
• Mail disc and color proof.

Mailing Address for Ad Materials:
USF Alumni Association, Attn: Rita Kroeber, Gibbons Alumni Center, University of South Florida, 4202 E. Fowler Ave., ALC 100, Tampa, FL 33620